Pete Favat Thinks He's Andy Warhol and Susan Credle Becomes Frida Kahlo in the AICP's Call for Entries
Creative Execs Let the MOMA Get to Their Head in This Year's Campaign
Mar 05, 2018
Deutsch chief creative officer Pete Favat suddenly thinks he's Andy Warhol in the AICP's Call for Entries film. That's because he's earned one of the organization's awards--which also means that his work becomes part the collection at New York's Musem of Modern Art.
This year's film for the Association of Independent Commercial Producers is directed by Brian Billow of O Positive, and has fun with the idea that winning an AICP honor can be personality-altering. Also in the film (in which Favat has renamed Deutsch "The Factory" and wants to have post-work fun at Studio 54) we see FCB's global chief creative officer Susan Credle apparently unaware that she's transformed into Frida Kahlo and Keith Cartwright, executive creative director at 72andSunny, channeling Jean-Michel Basquiat. (Never mind their creative skills--there's some promising acting on show here. Favat totally loses himself, Credle demonstrates impeccable deadpan comic timing and Cartwright clearly has a way with the spraypaint can.
The AICP's entry deadline is March 9th, with an extended deadline of March 16th (late fees will apply for the latter) -- to enter, visit the website. The awards take place during AICP Week, June 12-14 in New York.