VW Bids A Fond Farewell To Its Iconic Camper In Print Ad
Full Page Love Letter to The Kombi Ran In Germany's Bild This Weekend
Published On
Jan 20, 2014
Editor's Pick
As Volkswagen prepares to case production of its iconic Camper van, the company ran this full page print ad bidding it a misty-eyed farewell in the Sunday edition of German newspaper Bild. Copywritten by Grabarz & Partner, it's a love-letter to the Camper, (or Kombi as it's known in Germany), detailing its history from German workman's van to hippy favorite with the statement "It isn't driven.
Credits
- Date
- Jan 20, 2014
- Brand :
- Volkswagen
- Client :
- Volkswagen
- Agency :
- Grabarz & Partner
- Chief Creative Officer :
- Ralf Heuel
- Group Head Creative :
- Diana Sukopp
- Copy :
- Alexander Michaelsen
- Art Director :
- Sonke Jansen
- Art Director :
- Mattias Khaled Barre
- Chief Executive Offier :
- Reinhard Patzschke
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