Turn Sax-Playing Buzzkillers Back into Your Friends with Snickers
'You're not you when your hungry,' now bite-size
Jul 01, 2013
BBDO New York introduce a new iteration of the "You're Not You When You're Hungry" campaign, this time to promote Snickers Bites. Directed by MJZ's Craig Gillespie, the spot features a card-playing group of guys who find that one of their crew has turned into an annoying buzzkill -- like Kenny G, no longer making raucous jokes but instead regaling them with the strains of some sax music. Thank goodness for Snickers.