Coca-Cola : Amplifier

A DIY speaker system.

Published On
Sep 26, 2012

Editor's Pick

For Coca-Cola FM, Coke's radio station in Brazil, JWT Sao Paulo amplifies your music with a simple magazine campaign. The promotion, which appeared on the back of young teen mag Capricho, let you roll up the mag, connect the tabs, and insert your iPhone. The rolled magazine amplified the sound coming out of the phone.

Credits

Date
Sep 26, 2012
Brand:
Coca-Cola
Client:
Coca-Cola
Agency:
JWT-Sao Paulo
Chief Creative Officer:
Ricardo John
Executive Creative Director/Production:
Ricardo John
Executive Creative Director/Production:
Roberto Fernandez
Redator:
Leandro Pinheiro
Art Director:
Andrea Pissarro
Art Director:
Rodrigo Adam
Creative Director:
Angela Bassichetti
Planajamento:
Fernand Alphen
Planajamento:
Isabella Mulholland
Atendimento:
Ana Hernandes
Atendimento:
Felipe Giacon
Atendimento:
Luana Ferreira
Midia:
Aline Moda
Midia:
Tullio Nicastro
Midia:
Stella Lopes
Midia:
Ana Alberine
Midia:
Fabiana Ramos
Art Buyer:
Paula Ferrari
Graphics Producer:
Flavio Schaefer

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Project Type