Coca-Cola : Big Santa

Hugs all around.

Published On
Jan 24, 2012

Editor's Pick

Cute, feel-good Christmas stunt from Ogilvy Action Argentina. To get grown-ups in the Christmas spirit, Coca-Cola installed two Santas in a shopping mall. One was a regular sized one that kids could hug. The other was a 2.19 meter-tall "Big Santa" that adults could hug and feel like a child again.