Red Bull Flugtag : Craft Builder

I just wanna fly.

Published On
Sep 26, 2010

Editor's Pick

Mistress, L.A., the boutique agency founded by Mother alums Scott Harris and Damien Eley, creatives behind Mother's Pot Noodle the Musical, has embarked on another longform content endeavor with Red Bull's On the Wings of Glory, a series promoting the brand's global event Flugtag, where would-be aerialists attempt to propel homemade, human-powered flying machines off a 30-foot barge into the water. OTWOG is a five-part series following comedian Burt Kreischer, who gets so inspired by the Flugtag event that he decides to become the first participant to launch a fully-functioning television studio as a Flugtag craft. The series airs on the Fox Sports Network and Kreischer's Flugtag studio is set to take off during the show's finale airing on Sunday, October 3.

Mistress wrote and produced the show (check out an episode here), the TV tune-in campaign, as well as a clever digital promotion that allows people to build their own kooky crafts and crash them into their friends' web pages.

Credits

Date
Sep 27, 2010
Client :
Red Bull Flugtag
Client :
Red Bull Flugtag
Agency :
The Many
Creative Development and Host Shoots :
The Many
Executive Producer :
Scott Bradfield
Executive Producer :
Ned Radovic
Executive Producer :
Charlie Rosene
Executive Producer :
Amy Taylor
Co-Executive Producer :
Chris Immel
Co-Executive Producer :
Matt Jones
Supervising Producer :
Hend Baghdady
Supervising Producer :
Matthew Chadwick
Host :
Bert Kreischer
Graphic Design :
The Many
Graphic Design/Opening Titles :
Monkeyhead
Director :
Michael McNamara
Director, Photography :
Jermaine Love
Assistant Camera :
Dominic Bendijo
Assistant Camera :
Jamie Hall
Assistant Camera :
Paul Hicks
1st Assistant Camera :
Anthony Huang
Script Supervisor :
Jeff Gonzalez
Key Production Assistant :
Chad Mahadevan
Production Designer :
Natasha Gerasimova
Production Assistant :
Liz Beebe
Creative Consultant :
Rob Anderson
Production Coordinator :
Kate Myers
Sound Mixer :
Vlady Garcia
Makeup :
Lauren Turner
Wardrobe Stylist :
Nancy Fisher
Wardrobe Assistant :
Bobbie Sheets
Set Construction :
Dimitri Kopendaha
Prop Master :
John Law

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Project Type