Yuzu : Cricket

Do you hear crickets?

Published On
Sep 28, 2011

Editor's Pick

In Mexico, when people are bored, they imitate the sound of a cricket. DraftFCB brought this habit to life in a television commercial for Yuzu, a live TV provider, which features the cricket coming to life whenever you are bored. It tries to entertain you, but without much success. Swat away that well-meaning but ineffectual cricket with entertainment provided by Yuzu.


Sep 29, 2011
Brand :
Client :
Creative :
Ignacio Zuccarino
Creative Director :
Ariel Senzacqua
Creative Director :
Martn Giudicessi
Creative Director :
Salvador Pacheco
Copywriter :
Ricardo Aroz
Art Director :
Viridiana Garca
Producer :
Julio Lpez
Producer :
Hctor Mndez
Production Company :
Primo Buenos Aires
Director :
Jonathan Gurvit
Executive Producer :
Caro Cordini
Producer :
Victoria Piantini
Post Production Producer :
Sebas Lopez
Post Production Producer :
Majo Villalba
Production Services :
The Maestros
Producer :
Sara Calles
Post Production :
Color Correction :
Sound Design :
Javier Umpierrez
Director, Photography :
German Lammers
Art Director :
Rodo Fernandez
Agency :

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Project Type