Hyundai Elantra : Dad's Sixth Sense
Innocean is Behind Spots Promoting the Gensis and the Elantra
Published On
Jan 27, 2014
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Johnny Galecki pretty much plays his awkward, bad-with-ladies character from "The Big Bang Theory" in one of Hyundai's two Super Bowl spots, released Monday. Created via Innocean, one of the spots promotes the Elantra, which makes all sorts of manuevers as Mr. Galecki tries to pick up a lady driver on the road. The other spot, "Sixth Sense," is about a protective dad, and features Bruno Mars' "Count on Me."
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Credits
- Date
- Jan 27, 2014
- Brand :
- Hyundai Elantra
- Client :
- Hyundai Elantra
- Agency :
- Innocean
- Executive Creative Director :
- Greg Braun
- Creative Director :
- Robert Prins
- Creative Director :
- Max Godsil
- Art Director :
- Vince Feliciano
- Copywriter :
- James Embry
- Vice President, Director, Integrated Production :
- Jamil Bardowell
- Senior Producer :
- Harry Lowell
- Production Company :
- Moxie Pictures
- Director :
- Frank Todaro
- Director, Photography :
- Eric Schmidt
- Executive Producer :
- Karol Zeno
- Producer :
- Laura Heflin
- Editoral Company :
- Arcade Edit
- Editor :
- Geoff Hounsell
- Record Mix Place :
- Eleven Sound
- Mixer :
- Scott Burns
- Song Title :
- "Count on Me," Bruno Mars
- Copywriter :
- Josh Cassidy
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