David Hasselhoff Loves his Convenience Store 'Iced Hoffee'
Cumberland Farms campaign features 'Baywatch' star
Published On
Jul 03, 2013
Editor's Pick
David Hasselhoff really loves Cumberland Farm's iced coffee -- excuse us, "Iced Hoffee." So much so that the Baywatch star is willing to sing about it, on a beach, completely un-ironically. In a music video by Full Contact Advertising in Boston, the sometimes-pop star advertises the amazing drink that is the iced java -- "Full house blend I'm gonna pick you up/In the hot summer sun I'm gonna sip you up." As AdAge reports, Hasselhoff has participated in an ad campaign for the convenience store chain before.Â
Credits
- Date
- Jul 03, 2013
- Brand :
- Cumberland Farms
- Client :
- Cumberland Farms
- Agency :
- Full Contact
- Creative Director :
- Marty Donohue
- Creative Director :
- Tim Foley
- Art Director :
- Kevin Barlow
- Copywriter :
- Chris Milne
- Broadcast Producer :
- Steve Oare
- Production Company :
- Redtree Productions
- Director :
- Adam Cameron
- Cinematographer :
- Giorgio Scali
- Executive Producer :
- Eric D'Amario
- Editorial :
- Peel & Eat
- Editor :
- Joel Walker
- Effects :
- Brickyard VFX
- Visual Effects Designer :
- Dave Waller
- Visual Effects Producer :
- Ellen Schmitt
- Music Company :
- Asche & Spencer
- Composer :
- Matt Locher
- Composer :
- Thad Spencer
- Recording Studio :
- Soundtrack
- Audio Engineer :
- Mike Letourneau
- Post Production :
- Nice Shoes
- Colorist :
- Lez Rudge
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Project Type