BMW: Death Valley Messages

Published On

May 12, 2014

Description

BMW X5 is made for whatever nature could ask for. We let nature tell us using a real-natural-no-postproduction font - discovered in Death Valley.

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Credits

Date: May 12, 2014

Agency :: Serviceplan Gruppe

Brand :: BMW

Client :: BMW

Chief Creative Officer :: Alexander Schill

Executive Creative Officer :: Maik Khler

Creative Director :: Matthus Frost

Creative Director :: Tom Meifert

Creative Director :: Axel Schilling

Copywriter :: Tom Meifert

Art Director :: Matthus Frost

Art Director :: Axel Schilling

Graphic Design :: Nature c/o Death Valley

Photography :: Axel Schilling

Creative Producer :: Florian Panier

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Project Type