Dell : Annie

Dell could help you fly.

Published On
Jul 27, 2012

Editor's Pick

Can a laptop help you fly? For once, a brand doesn't overstate the case when it says, yes, it can. Y&R New York's inspirational spot for Dell is about "Annie," a little girl that wanted to fly. She went through many a scraped knee until she figured out that with the support of Dell's "mighty machine," she might be able to make it happen.

Credits

Date
Jul 27, 2012
Brand:
Dell
Client:
Dell
Agency:
Young & Rubicam-New York
Chief Creative Officer:
Jim Elliott
Creative Director/ Copywriter:
Margot Owett
Creative Director, Art Director:
Fern Cohen
Executive Director, Content Production:
Nathy Aviram
Agency Producer:
Tamara Lecker
Music Executive Producer:
Jessica Dierauer
Global Business Leader:
Joe Rivas
Director:
Peter Thwaites
Executive Producer:
Anna Hashmi
Producer:
Alicia Richards
Director, Photography:
Igor Jaude Lillo
Editorial Company:
Work Post
Editor:
Neil Smith
Executive Producer:
Erica Thompson
Executive Producer:
Jane Dilworth
Post Producer:
Joy Purver
Post Production:
The Mill
Visual Effects Supervisor:
Hitesh Patel
Post Producer:
Boo Wong
Audio Post Production:
Heard City
Mixer:
Philip Loeb
Production Company:
Gorgeous / Anonymous

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Project Type