Virgin : Departure Date

Love at 35,000 feet.

Published On
May 11, 2012

Editor's Pick

Ok, so we've seen airline movies before, but have we seen any that were actually shot mid-flight? The Virgin Airlines trifecta--America, Atlantic and Australia have teamed up for the first time on a multiplatform branded entertainment campaign out of Eleven centered around a short film, Departure Date. The film was shot on three commercial flights across three continents within 20 hours, and claims to be the first short actually shot at 35,000 feet. Written and directed by director Kat Coiro (Life Happens, While We Were Here) and starring Ben Feldman (Mad Men) and Nicky Whelan (Hall Pass), it tells the story of two strangers who fall in love on a Virgin flight. The campaign aims to promote Virgin's inflight experience in the L.A. market and showcase the airlines global frequent flyer partnership.

The film will be screened in June in Los Angeles to help kick off Film Independent's 2012 L.A. Film Festival, hosted by the Virgin Airlines, Virgin Produced, the L.A. Film Fest and AEG. A teaser for the film is available at Flyvirgin.com.

Credits

Date
May 11, 2012
Brand:
Virgin
Client:
Virgin
Agency:
Eleven Inc.-San Francisco
Chief Creative Officer:
Mike McKay
Executive Creative Director/Production:
Rob Price
Associate Creative Director:
Jay Rendon
Associate Creative Director:
Sami Saaud
Associate Creative Director:
Ted Bluey
Copywriter:
Joanne Torres
Copywriter:
Ross Cavin
Art Director:
Brenden Yezbak
Art Director:
Chris Adams
Art Director:
Matthew Wakeman
Executive Producer:
Anastacia Maggioncalda
Executive Interactive Producer:
Daniel Murphy
Interactive Senior Producer:
Jeff Macke
Interactive Producer:
Justine Stein
Web Developer:
Jake Bellacera
Flash Developer:
Hook
Interactive Designer:
Brenden Yezbak
Production:
Jason Felts
Production:
Justin Berfield
Production:
Rene Rigal
Executive Producer:
Simon Bradley
Executive Producer:
Cat Huettner
Executive Producer:
Dimitrios Papadogonas
Producer:
Huntley Ritter
Producer:
Jessica Stout
Co-Producer:
Carolyn Anderson
Co-Producer:
Brian Skuletich
Co-Producer:
Laura E. Kilroy
Co-Producer:
Naia Cucukov
Co-Producer:
Ted Bluey
Co-Producer:
Anastacia Maggioncalda
Writer:
Kat Coiro
Director:
Kat Coiro
Sound Engineer:
Kevin Bellante
1st Assistant Camera/DIT:
Phil Newman
EPK Director/Operator:
Zach Osterhout
Wardrobe:
Stacy Lauwers
Hair/Makeup:
Jennifer Shelton
Editor:
Scott Chestnut
Sound Engineer:
David Ho
Behind the Scenes Editor:
Marty James
Casting Director:
Leslie Woo
Still Photographer:
Jessica Stout
Unit Production Manager:
Carolyn Anderson
Production Coordinator:
Brian Skuletich
Production Coordinator:
Jessica Stout
Production Coordinator:
Laura Kilroy
Main Titles:
Curt Neumann
Music:
APM
Cinematographer:
Douglas Chamberlain

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Project Type