Do you want to know who your real friends are? BBDO NY and HBO present, DeThroned, an awesome Facebook gamethat will tell you where your friends' loyalties really lie.
Challenge a Facebook friend and your mutual friends have to decide who they will betray -- betrayal of course being a common theme in the television show's first season.
The best part is that the verdict is shown through a first-person POV execution film, ending with the winner holding up the loser's head. The campaign is to promote the launch of the show's first season on DVD.