Detran PR: The Crashbucket

Published On
Apr 13, 2015

Description

The Traffic Department of Paraná has created a different way to impact drivers who insist on drunk driving: turning crashed cars into beer buckets.

Credits

Date
Apr 13, 2015
Agency:
Opusmultipla
Associate Creative Director:
Renato Cavalher
Brand:
Detran PR
Client:
Detran PR
Copywriter:
Guilherme Pinheiro
Art Director:
Fernando Boreiko
Creative Director:
Rodrigo Poersch
Account Supervisor:
Daniela Capeletti

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Project Type