Get Home Quicker By Train, Stop Your Dog Crapping On The Rug
Print Campaign For South Africa's Gautrain Shows Benefits Of Train Travel
Published On
Jan 08, 2014

Editor's Pick
JWT Johannesburg created this print campaign for South African train network Gautrain. Laid out as a "before and after", it's all about the things you won't miss if you travel by train and get home earlier -- including stopping your dog from doing his business indoors. Two other executions show a baby asleep and awake and a child playing with a football, the second time with the shadow of his parent.
Credits
- Date
- Jan 08, 2014
- Agency :
- JWT - Johannesburg
- Brand :
- Gautrain
- Client :
- Gautrain
- Executive Creative Director :
- Ashley Bacon
- Creative Director :
- Ross Ventresse
- Creative Director :
- Ronnie Malden
- Art Director :
- Assaf Levy
- Art Director :
- Alan Lewus
- Copywriter :
- Lawrence Katz
- Copywriter :
- Charles Foley
- Photographer :
- Clive Stewart
- Retouching :
- Collin Gradwell
- Retouching :
- Rob Frew
- Agency Producer :
- Tammy Chetty
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Project Type