Lexus : Drive By - Estate
Leaving lights in its wake.
Published On
Jun 15, 2012
Editor's Pick
Saatchi Sydney nicely illustrates the power of a Lexus' car audio system, with a series of print ads that show the lights turned on in neighborhoods after a Lexus has driven by. The message is a good one for those who enjoy loud beats as they drive through residential areas, but doesn't say much about the car's sound-proofing.
Credits
- Date
- Jun 15, 2012
- Brand:
- Lexus
- Client:
- Lexus
- Agency:
- Saatchi & Saatchi-Sydney
- Executive Creative Director/Production:
- Damon Stapleton
- Art Director:
- Nils Eberhardt
- Copywriter:
- Steve May
- Typography:
- Tod Duke-Yonge
- Retouch:
- Sevengreen PostProductions GmbH
- Retouch:
- Mark Sterne
- Retouch:
- Toby & Pete
- Art Buyer:
- Skye Houghton
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Project Type
