XBOX Gears of War 3 : Dust to Dust

Together till the end.

Published On
Aug 31, 2011

Editor's Pick

The team Twofifteen McCann brings the Gears of War Trilogy to a close with "Dust to Dust." The spot, directed by Smuggler's Adam Berg with Digital Domain, takes an embedded camera point of view as it revisits key moments from previous games, finally settling on Marcus Fenix and Dom Santiago, still together as they face their final battle in the third and final installment. With a somber tone and set to Mazzy Star's poignant "Into Dust," the spot hearkens back to the original "Mad World" film that started it all. The trailer debuted today on


Sep 01, 2011
Brand :
XBOX Gears of War 3
Client :
XBOX Gears of War 3
Agency :
Twofifteen McCann
Director :
Adam Berg
Production Company :
Digital Domain
Musical Artist :
Mazzy Star
Song :
"Into Dust"
Chief Creative Officer :
Scott Duchon
Associate Creative Director :
Mat Bunnell
Associate Creative Director :
Steve Couture
Art Director :
Jeremy Diessner
Copywriter :
Niki Clainos
Director, Integrated Production :
Tom Wright
Agency Producer :
Chris Weldon
Agency Producer :
Eric Rasco
Animation :
Digital Domain
Motion Capture :
Digital Domain
Editorial :
Digital Domain
Visual Effects :
Digital Domain
Production Company :

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Project Type