Watch This Insane Faux Infomercial Starring Jeff Goldblum (Then Buy a $15 Light Bulb)
BBDO New York Teams Up With Tim Heidecker and Eric Wareheim to Promote GE Link Product Benefits
Sep 30, 2014
Brace yourself for "Enhance Your Lighting," a dryly hilarious faux infomercial starring Terry Quattro, "Famous Person" -- actually Jeff Goldblum -- who reveals the secret of his success: "Really great lighting." A little over two minutes long, the video makes a clear case for why you should spend $14.97 for a GE Link connected LED light bulb: "For an embarrassingly small amount of money," Quattro/Goldblum explains, "you can kiss your horribly-lit, non-successful life goodbye."
BBDO New York teamed up with Tim Heidecker and Eric Wareheim (Tim & Eric of Adult Swim) for the spot, which includes cameo appearances by an "unremarkable nobody" and her "unfamous, non-celebrity husband."