Hotels.com : Extreme Booking

Book at any height.

Published On

Sep 06, 2011

Editor's Pick

How quickly can you book a hotel? To promote hotels.com's new app, Y&R Chicago got a daredevil to book a getaway while freefalling from 15,000 feet. The shop enlisted sportsman JT Holmes to jump out of a plane with an iPhone, book the hotel while falling, and land at the hotel he just booked at.

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Credits

Date: Sep 07, 2011

Brand :: Hotels.com

Client :: Hotels.com

Agency :: Young & Rubicam-Chicago

Chief Creative Officer :: Bob Winter

Creative Director :: Sonya Grewal

Director, Digital :: Matt Witt

Head of Integrated Production :: Brian Smego

Agency Producer :: Peter Hullinger

Associate Creative Director, Art Director :: Richard Fischer

Associate Creative Director, Copywriter :: Evan Thompson

Director/DOP :: Jerry Dugan

Aerial Cinematographer :: Joe Jennings

Executive Producer :: Eric Berkowitz

Executive Producer :: Persis Koch

Senior Producer/Post Producer :: Andrea Papazoglou

Line Producer :: Erika Frick

Production Company :: Humble

Need a credit fix? Contact the Creativity Editors

Project Type

Stunt