Alzheimer's Society: Fade - Husband, Daughter, Son
Published On
May 27, 2015

Description
A stark typographic campaign which features fading copy to dramatise the devastating effects of memory loss in dementia patients.
Credits
- Date
- May 27, 2015
- Agency :
- Fallon-London
- Creative Director :
- Nick Bell
- Copywriter :
- Oli Rimoldi
- Copywriter :
- Sigi Egedal
- Art Director :
- Oli Rimoldi
- Art Director :
- Sigi Egedal
- Brand :
- Alzheimer's Society
- Client :
- Alzheimer's Society
- Designer :
- Dan Montgomery
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Industry
Project Type