So Simple Even a Girl Can Do It

Xerox's first spot relies on girl to do its dirty work

Published On
Apr 01, 2013

Editor's Pick

Legendary ad man George Lois was behind this first spot for Xerox, in which a young girl demonstrated how easy it was to use the product. After the commercial aired on CBS, competitors complained it was a hoax, so Lois reshot the ad with a chimp, who was just as successful at making copies.