So Simple Even a Girl Can Do It
Xerox's first spot relies on girl to do its dirty work
Published On
Apr 01, 2013
Editor's Pick
Legendary ad man George Lois was behind this first spot for Xerox, in which a young girl demonstrated how easy it was to use the product. After the commercial aired on CBS, competitors complained it was a hoax, so Lois reshot the ad with a chimp, who was just as successful at making copies.
Credits
- Date
- Apr 02, 2013
- Brand :
- Xerox
- Client :
- Xerox
- Creative Director :
- George Lois
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Project Type
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