Subaru Surmounts Family Crises in Charming Campaign for the Legacy
Because Broken Remote Control Cars are a Serious Problem
Jul 24, 2014
Carmichael Lynch takes a totally charming approach to launching the new 2015 Subaru Legacy. A series of family-centered stories demonstrate the trying, yet wonderful moments, that can happen between parent and child when they're in a car. "Junior Driver" takes a fantastical turn to show what happens when a young boy switches places with dad, "The Fix" shows a father's genius solution to repairing his son's remote control car while the "Passengers" anthem spot showcases the relatable family "adventures" that happen on a day-to-day basis.