Ford : Key Free Technology

Log in by walking in.

Published On
Jun 13, 2012

Editor's Pick

Ogilvy Paris and Ford have developed a new app inspired by Ford's key-free system (where a can be unlocked by the owner as he or she approaches it). The app will log you in to your accounts (Facebook/email for example) as you approach your computer with your mobile device, and log you out as you walk away.Read more about it in behind the work.

Credits

Date
Jun 13, 2012
Brand:
Ford
Client:
Ford
Agency:
Ogilvy-Paris
Chief Creative Officer:
Chris Garbutt
Executive Director/Head of Digital:
Frederic Levron
Creative Director:
Thierry Chiumino
Copywriter:
Eve Roussou
Copywriter:
Julien Conter
Copywriter:
Antoine Gauquelin
Art Director:
Eve Roussou
Art Director:
Julien Conter
Art Director:
Antoine Gauquelin
Creative Technologist:
David Raichman
Technical Support:
Michael Guichermet
Technical Support:
Maxime Bentho
Digital Producer:
Hugo Diaz
Strategic Planner:
Hadi Zabad
Executive Director:
Natalie Heckel
Head of Marketing:
Bruno Charvet
Marketing and Communication Services Manager:
Fabrice Giacoletti
Marketing Communications Manager:
Daphne Lucquin
Marketing Communications Manager:
Stephanie Vallet
Software Development:
Aerys
Software Development:
Jean Marc Leroux

Need a credit fix? Contact the Creativity Editors

Project Type