Matalan : Forever Spring
Spring scene is not just a picnic
Published On
Apr 03, 2011
Editor's Pick
An everyday park scene has hidden depths in this film for British fashion retailer Matalan, showing off its Spring fashions. Each character's actions are interlinked so that not only do they interact with each other, in some cases, they interact with their future selves; for example a guy throwing a frisbee and the same person catching it.
The spot, which features the track Plage by Crystal Fighters, is the first by BBH for the brand. According to the agency, they wanted to 'give the audience something new to spot each time they view it'.
Credits
- Date
- Apr 04, 2011
- Brand :
- Matalan
- Client :
- Matalan
- Agency :
- BBH
- Creative Team :
- Andy Clough
- Creative Team :
- Richard McGrann
- Creative Team :
- Gary Arnold
- Creative Team :
- Neil Ritchie
- Creative Director :
- Grant Gill
- Creative Team :
- Andy Clough
- Creative Team :
- Richard McGrann
- Creative Team :
- Gary Arnold
- Creative Team :
- Neil Ritchie
- Creative Director :
- Grant Gill
- Producer :
- Angela Zabala
- Creative Team :
- Andy Clough
- Creative Team :
- Richard McGrann
- Creative Team :
- Gary Arnold
- Creative Team :
- Neil Ritchie
- Creative Director :
- Grant Gill
- Team Manager :
- Katie Beevers
- Director Team :
- Paisley Wright
- Production Company :
- Outsider
- Director :
- Scott Lyon
- Producer :
- Zeno Campbell-Salmon
- Director, Photography :
- John de Borman
- Post Production :
- The Mill
- Color Grading :
- Seamus O'Kane
- Editor :
- Art Jones
- Editor :
- Bill Smedley
- Sound Director :
- Owen Griffiths
- Sound Director :
- Daniel Peppe
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Industry
Project Type