A Free-Range Chicken Takes a Roadtrip (and Selfies) in Geico Ad

Another Great Spot Continues 'It's What You Do' Campaign

Published On
Mar 10, 2015

Editor's Pick

Geico's latest spot in its "It's what you do" campaign features a free-range chicken who's roaming free, far from home -- not forgetting to send some selfies back to the farm of course.

This latest effort from the Martin Agency is short, cute, and to the point -- a lesson to some of the longer branded content campaigns roaming the internet. It was directed by Hungry Man's Wayne McClammy.