AmtrakConnect : Free WiFi
WiFi with a local twist.
Published On
Nov 09, 2011

Editor's Pick
To promote Amtrak rolling out free WiFi on its trains, Arnold DC integrated the WiFi symbol into artwork specific to the locale each route line in this campaign; whether the wing of an owl for The Vermonter, or a lighthouse's rays for The Carolinian. Posters, banners and other signage went up in Amtrak stations along the East Coast early November.
Credits
- Date
- Nov 10, 2011
- Brand :
- AmtrakConnect
- Client :
- AmtrakConnect
- Agency :
- Arnold Worldwide-D.C.
- Chief Creative Officer :
- Woody Kay
- Creative Director :
- Mick Sutter
- Associate Creative Director :
- Bill Cutter
- Senior Art Director :
- Kelly Cooper
- Copywriter :
- Carly Shearer
- Illustrator :
- Andrew Bannecker
- Art Buyer :
- Kathy McMann
- Print Producer :
- Margie Radovsky
- Print Producer :
- Michael Greene
- Management Supervisor :
- Meredith Harding
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Project Type