Schick Urges Hipsters to Shave with Beard-Turned-Wildlife Campaign
Facial Hair Gets a Life of Its Own in Print Campaign
Jun 11, 2014
Hipsters beware -- let that beard get out of control and it'll turn into a wild animal. That's the message of this clever print campaign from razor brand Schick and Y&R New Zealand. The beards on the faces of these guys (who, judging by their beanies and button-down shirts, are clearly one of the new breed of facial-hair lovers) have somehow morphed into something small and cuddly. Photos were taken by Troy Goodall and Stephen Stewart, and retouched by Electric Art.