Skittles : Fruit Rorschach

Impact BBDO does some candy-cool in the United Arab Emirates with this Skittles work, which is intended to emphasize the product's wonderful fruitiness, positioning it as the alternative to chocolate candies, explains AD/photog Srinivasa Rao. Not onl

Published On
Mar 21, 2007
Fruit Rorschach

Editor's Pick

Impact BBDO does some candy-cool in the United Arab Emirates with this Skittles work, which is intended to emphasize the product's wonderful fruitiness, positioning it as the alternative to chocolate candies, explains AD/photog Srinivasa Rao. Not only does "the inkblot become a medium to express the fruits used in Skittles but it also forms various interesting shapes along with an overall shape