Weetabix : Fuel Britannia
What the queen has for breakfast.
Published On
May 31, 2012

Editor's Pick
Weetabix jumps on the Jubilee bandwagon with this pretty little ad out of BBH, set to run this weekend just before the Queen's big anniversary. The ad features three Weetabix bars set out on some fine china. For those of us who are more accustomed to IKEA tableware, the china is from Thomas Goode, a bespoke fine china company that supplies the Royal Family. So this might just be the very breakfast Her Majesty sits down to every morning.
The cereal -- which is celebrating its 80th birthday -- also has launched special edition 'Fuel Britannia' packs.
Credits
- Date
- Jun 01, 2012
- Brand :
- Weetabix
- Client :
- Weetabix
- Agency :
- BBH-London
- Creative Team :
- James Briggs
- Creative Team :
- Mike Nagy
- Creative Director :
- Dominic Goldman
- Producer :
- Jeremy Gleeson
- Producer :
- Sally Green
- Team Director :
- Tom Woodhead
- Team Manager :
- Nicolas Jayr
- Strategic Business Lead :
- Fleur Holcroft
- Production Company :
- Wyatt Clarke & Jones
- Producer :
- Emilie Morgan
- Stylist :
- Lisa Dredge
- Photographer :
- Todd Antony
- Design :
- Ali Augur
- Design :
- Rich Kennedy
- Retouching :
- Alex Murray
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Project Type