Weetabix jumps on the Jubilee bandwagon with this pretty little ad out of BBH, set to run this weekend just before the Queen's big anniversary. The ad features three Weetabix bars set out on some fine china. For those of us who are more accustomed to IKEA tableware, the china is from Thomas Goode, a bespoke fine china company that supplies the Royal Family. So this might just be the very breakfast Her Majesty sits down to every morning.

The cereal -- which is celebrating its 80th birthday -- also has launched special edition 'Fuel Britannia' packs.