State Farm : Futurebook

Facebook fortune telling.

Published On
Mar 06, 2012

Editor's Pick

State Farm is the latest brand to take information from your Facebook profile and turn it into a personalized experience. Its Facebook app for customers, seeyourfuturebook, created by DDB Chicago, 'predicts your future' in a fun way, showing who you will marry (it creates a little love song for those already hitched), how you ran for President and how you became so famous a film was made about your life. At the end, you also get the chance to 'friend' narrator Alfonso Ribeiro.

Credits

Date
Mar 07, 2012
Brand :
State Farm
Client :
State Farm
Chairperson :
Bob Scarpelli
Chief Creative Officer :
Ewan Patterson
Executive Creative Director/Production :
Joe Cianciotto
Group Creative Director :
Barry Burdiak
Creative Director :
John Hayes
Copywriter :
Jeff Scardino
Art Director :
Diego Rionda
Art Director :
Ryan Murphy
Digital Production Director :
Paul Sundue
Senior Producer :
Laura Perrotta
Management Supervisor :
Veronica Parker
Vocals :
Angelina Singleton
Voiceover :
Paul Caron
Talent :
Alfonso Ribeiro
Additional :
DDB Chicago
Production :
Atomic Mouse
Animation :
Davi-T.com
Audio Producer :
Click 3X
Video :
Hayden 5
Agency :
DDB-Chicago

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Project Type