State Farm : Futurebook
Facebook fortune telling.
Published On
Mar 06, 2012
Editor's Pick
State Farm is the latest brand to take information from your Facebook profile and turn it into a personalized experience. Its Facebook app for customers, seeyourfuturebook, created by DDB Chicago, 'predicts your future' in a fun way, showing who you will marry (it creates a little love song for those already hitched), how you ran for President and how you became so famous a film was made about your life. At the end, you also get the chance to 'friend' narrator Alfonso Ribeiro.
Credits
- Date
- Mar 07, 2012
- Brand:
- State Farm
- Client:
- State Farm
- Chairperson:
- Bob Scarpelli
- Chief Creative Officer:
- Ewan Patterson
- Executive Creative Director/Production:
- Joe Cianciotto
- Group Creative Director:
- Barry Burdiak
- Creative Director:
- John Hayes
- Copywriter:
- Jeff Scardino
- Art Director:
- Diego Rionda
- Art Director:
- Ryan Murphy
- Digital Production Director:
- Paul Sundue
- Senior Producer:
- Laura Perrotta
- Management Supervisor:
- Veronica Parker
- Vocals:
- Angelina Singleton
- Voiceover:
- Paul Caron
- Talent:
- Alfonso Ribeiro
- Additional:
- DDB Chicago
- Production:
- Atomic Mouse
- Animation:
- Davi-T.com
- Audio Producer:
- Click 3X
- Video:
- Hayden 5
- Agency:
- DDB-Chicago
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Project Type