72andSunny tease Samsung's Super Bowl entry, which plays off the previous spot from "The Next Best Thing" campaign.
The teaser is an assortment of clips from the previous spot, which showed (Apple) fan boys and girls lining up, waiting anxiously and getting generally quite obsessed with the newest, latest (Apple) gadget. In the previous ad, they figured out that Samsung phones already are the next best thing. In this one, something similar is probably going to happen -- except this time, the focus will be on the Samsung Galaxy Note. Bobby Farrelly will direct the game day ad.