The Game Changers campaign tells true stories of collectives across the United States, who are using their craft to inspire change in their community. Think of a Game Changer as anyone with a trailblazer mentality. Whether that’s redefining what a cowboy looks like, being a hooper without a hook shot, or pulling from the past to create a future era of dance, we set out to showcase teams that share a collective passion for change.

We worked together to ideate and produce 14 stories for this campaign.