Toyota Auris : Get Your Energy Back Projection Mapping - The Making Of...
The inside comes out.
Published On
Oct 11, 2010
Editor's Pick
Glue Isobar showcases what's happening on the inside of the hybrid Toyota Auris by projection-mapping it on the outside of the vehicle, as seen in this online film from an event held earlier this month in the Shoreditch area of London. The mapping is meant to illustrate the car's hybrid energy and ability to deliver exceptional fuel economy. The film of the event, produced out of Glue Isobar's digital film division Superglue, has been seeded via various digital channels as well as on the Get Your Energy Back website.
See the making of video here.
Credits
- Date
- Oct 12, 2010
- Director, Photography :
- Ed Rutherford
- Assistant Editor :
- Jamie Jenkinson
- Production Manager :
- Marilyn Napaul
- Production Manager :
- Vicki Banwell
- Producer :
- Jax Evans
- CG Artist :
- Marcus Chaloner
- CG Lead :
- Gavin Rothery
- Animation Director :
- Simon Cam
- Director :
- Mark Jenkinson
- Post Production :
- Superglue
- Production :
- Superglue
- Creative Planner :
- Katie White
- Creative Planner :
- Michaeljon Alexander-Scott
- Innovation Director :
- Andy Kinsella
- Head of Innovation :
- Dom O'Brien
- Senior Producer :
- Tony Coppola
- Production Director :
- Julie Hart
- Creative Team :
- Lorelei Mathias
- Creative Team :
- Nathalie Turton
- Creative Director :
- Seb Royce
- Brand :
- Toyota Auris
- Client :
- Toyota
- Editor :
- Jose Gomez
- Music and Sound Design :
- Resonate Music
- Projection Mapping :
- Igloo Vision 360
- Agency :
- Glue Isobar-London
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Project Type
