FedEx : Gimmicks
Effects galore.
Published On
Nov 18, 2012
Editor's Pick
BBDO Toronto presents the gimmick-iest ad ever, for FedEx Canada, to promote the company's deals. Featuring some really snazzy visual effects, the ad is an ad within an ad within a few more ads, featuring wildlife like talking turtles, ants as well as some hobbit-type warlock creatures. And of course, there are some humans -- who, as it turns out, might not be all that gimmick-free either.
Credits
- Date
- Nov 19, 2012
- Brand :
- FedEx
- Client :
- FedEx
- Director :
- Peter Martin
- Production Company :
- Sons and Daughters
- Agency :
- BBDO-Toronto
- Executive Creative Director :
- Peter Iganzi
- Executive Creative Director :
- Carlos Moreno
- Writer :
- Sean Atkinson
- Art Director :
- Shawn James
- Agency Producer :
- Anna Tricinci
- Agency Producer :
- Dave Medlock
- Director, Photography :
- Barry Parrell
- Production Designer :
- Noel McCarthy
- Executive Producer :
- Liane Thomas
- Producer :
- Jeff Darragh
- Editing :
- POSTERBOY Edit
- Editor :
- Brian Williams
- Assistant Editor :
- Steve MacGregor
- Editing Executive Producer :
- Michelle Lee
- Color :
- Alter Ego
- Colorist :
- Eric Whipp
- Animatronics :
- Legacy Effects
- CGI :
- Aardman Animations
- Visual Effects :
- Ring of Fire
- Sound Design :
- Grayson Matthews
- Casting :
- Powerhouse
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Project Type
