Summer's just about over, so right about now, consumers should be looking forward to Halloween, but no further past Thanksgiving, right? Not the case in Kmart's game plan. For the first time ever, the retailer is airing its first Christmas-themed ad more than 100 days before the holiday. Keeping with its recent track record of laughs, it released this hilarious commercial created out of DraftFCB Chicago. It features a woman who is stalked by a giant cookie--specifically, a gingerbread man, who's reminding her that now's a good time to start in on a layaway plan.