Football Resistance : Goodnight Sweetheart
Soccer Jekyll and Hydes
Published On
Feb 07, 2011

Editor's Pick
The 'split personalities' of soccer fans are revealed in this print campaign by Football Résistance, a collective of fans, journalists and advertisers whose aim is to fight violence and racism in soccer.
The ads, which are running in So Foot magazine, urge supporters to be their true selves in the stadium and resist violence. The campaign is also backed by a website aimed at raising awareness of the issues.
Credits
- Date
- Feb 08, 2011
- Brand :
- Football Resistance
- Client :
- Football Resistance
- Agency :
- CLM BBDO-Paris
- Chief Creative Director :
- Gilles Fichteberg
- Chief Creative Director :
- Jean Francois Sacco
- Art Director :
- Cedric Moutaud
- Copywriter :
- Vincent Pedrocchi
- Photographer :
- Louis David Najar
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Industry
Project Type