A talk with mom is a haunting look at the future in short film from Janelle Monae and Belvedere Vodka
Effort is first in the 'A Beautiful Future' series
Editor's Pick
Earlier this year, Janelle Monae announced "A Beautiful Future," a two-year collaboration with Belvedere Vodka to support women filmmakers. "Goodnight," the first of four films in the series, makes its official debut on Monday. Written and directed by Megan Park, it's a tender but haunting vignette, set in a near-future when death is not the end of a relationship.
"Grown-ish" actor Francia Raisa Almendarez plays Emma, a woman who can't sleep the night before her wedding. Like many children, so, she calls her mother, and they chat the night away. Mom's advice is a comfort, but as their conversation comes to an end, Annie becomes sadder. In this world, the personalities and memories of loved ones are "preserved" after death, and Annie's mother is just a digital echo of a woman who's passed on, and who won't be at the wedding.
"Beyond the deep cord that Janelle has struck in culture, we and Janelle share a common mission to reveal the beauty in unexpected new voices," said Anu Rao, global director of communications and PR for Belvedere Vodka. "The goal is that we inspire and enrich lives with these stories, and that we contribute to creating a future of inclusiveness for new and different perspectives in the arts."
The remaining films will be directed by Janicza Bravo, Lacey Duke and Kirsten Lepore, who will each address the question: "What does a beautiful future look like to you?"
Credits
- Date
- Jul 06, 2018
- Brand :
- Belvedere Vodka
- Production Company :
- PRETTYBIRD
- Agency :
- TBWA/Chiat/Day-New York
- Chief Creative Officer :
- Chris Beresford-Hill
- Global Head of Art :
- Erik Vervroegen
- Associate Creative Director :
- Nari Kim
- Copywriter :
- Marie Strycharz
- Consulting Head of Production :
- John Doris
- Consulting Producer :
- Kelly Sutton
- Business Affairs Director :
- Theresa Maranzano
- Chief Executive Officer :
- Rob Schwartz
- Managing Director :
- Nancy Reyes
- Account Supervisor :
- Nora Chivelly
- Writer :
- Megan Park
- Director :
- Megan Park
- Director, Photography :
- Patrick Jones
- 1st Art Director :
- John Hall
- Integrated Producer :
- Tina Pavlides
- Executive Producer :
- Suzanne Hargrove
- Line Producer :
- Samantha Farber
- Edit :
- CARTEL
- Editor :
- Chris Catanach
- Executive Producer :
- Lauren Bleiweiss
- Editorial Producer :
- Greer Bratschie
- Color Correction :
- Apache Digital
- Colorist :
- Arianna Shining Star
- Online Editor :
- Rigoberto Madrigal
- Color Assistant :
- Luis Amaya
- Apache Producer :
- Stefanie Schaldenbrand
- Apache Executive Producer :
- LaRue Anderson
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