BBH New York creatives Brian Moore and Mark Svartz had been scratching their heads figuring out what to be for Halloween and ended up with what they call "the nerdiest costumer ever,"--The Google Street View Guy. Their outfits are equipped with livetracking on a map and a live Street View video stream of their current locations. You can follow their antics on Google Street Boo. Track them as they march in the NYC Halloween Parade tonight.
Svartz is an ACD at BBH and is author of the upcoming book "I Hate You, Kelly Donahue," out in January while Moore is a Media Designer at the agency.