Carnival Cruise Lines : GPS Cab

What are you missing out on?

Published On
Jun 14, 2012

Editor's Pick

How far are you from the nearest sea port that could whisk you away a cruise? Now, cabs could will be a constant reminder of just how far -- at least in terms of distance -- your holiday is, while bus shelters might make you seethe in envy, in this pretty nifty OOH stunt from Arnold for Carnival Cruise Lines. On cabs, GPS calculates the miles to the nearest port, and on bus shelters, the current temperature in the Caribbean is shown.


Jun 15, 2012
Brand :
Carnival Cruise Lines
Client :
Carnival Cruise Lines
Agency :
Arnold Worldwide
Chief Creative Officer :
Pete Favat
Executive Creative Director/Production :
Roger Baldacci
Creative Director :
Rob Kottkamp
Associate Creative Director :
Sanders Hearne
Associate Creative Director :
John Williamson
Art Director :
Jack Miller
Art Director :
Deb Grant
Copywriter :
Roger Fish
Copywriter :
Brett Reese
Production Manager :
Victoria Shaughnessy
Production Manager :
Julie Powell
Art Producer :
Amy Shaw
Studio :
Scott Ferguson
Project Manager :
Lindsey Gold
Business Affairs :
Lisa Mercier
Creative Planner :
Lisa Borden

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