Skittles : Groomer
DDB Chicago Introduces Trio of Spots
Published On
Mar 17, 2014
Editor's Pick
DDB Chicago goes all-out weird for a trio of new spots for Skittles. Directed by Chris Palmer at Gorgeous, the spots center on "Freddie" the pet cloud, who is a temperamental bit of weather that er, excretes Skittles when he's happy. In the first spot, his elderly owner takes him for a walk that's going well until someone tries to pet him. Other spots see Freddie being taken to the vet and the groomer.
The cloud will also come alive online via a project with PR shop Olson which built a remote-control, Skittles dispensing cloud.
The spots remind us of the much more somber "Cloud" commercial from Guinness, also shot by another Gorgeous director, Peter Thwaites.
Credits
- Date
- Mar 17, 2014
- Brand:
- Skittles
- Client:
- Skittles
- Agency:
- DDB-Chicago
- Production:
- Gorgeous Inc.
- Director:
- Chris Palmer
- Executive Producer:
- Eriks Krumins
- Producer:
- Caroline Pham
- Editorial:
- The Whitehouse - Chicago
- Editor:
- John Smith
- Executive Producer:
- Dan Bryant
- Producer:
- Dawn Guzowski
- Telecine/Effects/Finish:
- The Mill (LA; Chicago)
- Executive Producer:
- Jo Arghiris
- Senior Producer:
- Christina Thompson
- Sound Design:
- 750 MPH London
- Sound Designer:
- Sam Ashwell
- Audio Mixing:
- Lime Studios (Santa Monica)
- Mixer:
- Loren Silber
- Senior Vice President/Executive Creative Director:
- Mark Gross
- Executive Vice President, Exec. Director, Integrated Production:
- Diane Jackson
- Vice President, Executive Producer:
- Will St. Clair
- Business Manager:
- Scott Terry
- Senior Vice President, Global Business Director:
- Heather Malenshek
- Vice President, Creative Director, (Art Director):
- Wayne Robinson
- Vice President, Creative Director, (Copywriter):
- Matt Collier
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Project Type
