Oronine : Hands

To help you in all you do.

Published On
Nov 08, 2012

Editor's Pick

Japanese skin cream brand Oronine and Wieden & Kennedy Tokyo launch an emotional appeal with a story told through a woman's hands. At first, they are hesitant while handling a new infant, but as her baby grows, they became , more confident, and better at what they do. The tag at the end loosely translates to: "Let's praise the working hands."

Credits

Date
Nov 08, 2012
Brand:
Oronine
Client:
Oronine
Agency:
Wieden & Kennedy-Tokyo

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Project Type