McDonald's Australia: Hello Harold

Published On
May 14, 2015

Description

Create Your Taste is a game-changer for McDonald's. But to convince the cynics, we had to tackle the scepticism outright.
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Credits

Date
May 14, 2015
Client :
McDonald's-Australia
Agency :
DDB-Sydney
Chief Marketing Officer :
Mark Lollback
Chief Creative Officer :
Toby Talbot
Deputy Executive Creative Director :
Cameron Hoelter
Creative Partner :
Steve Jackson
Creative Partner :
Peter Galmes
Senior Art Director :
Jade Manning
Senior Copywriter :
Vincent Osmond
Design Director :
Domenic Bartolo
TV Producer :
Claire Seffrin
Managing Director :
Nicole Taylor
Production Company :
Exit Films
Post House :
Heckler
Sound Director :
Nylon Studios
Social :
Fuse
Brand :
McDonald's-Australia
Client :
McDonald's-Australia
Senior Director, Marketing :
Bronwyn Powell
National Marketing Manager :
Jo Feeney
National Marketing Manager :
Vanessa Rowed
Brand Manager :
Elise Sproll
Creative Technology Director :
Shaun OConnor
Executive Producer :
Sarah Hetherington
Group Business Director :
Lisa Hauptmann
Business Director :
Lisa Little
Senior Business Manager :
Chris Sinclair
Head of Planning :
Fran Clayton
Planning Director :
Anna Bollinger
Director :
Stephen Carroll
Producer :
Tobias Webster
Editor :
Dan Lee

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Industry
Food and Beverages
Project Type
Video

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