Target : Hello Manhattan
The bullseye arrives in Harlem.
Published On
Jun 29, 2010
Editor's Pick
Target teamed with Mother New York to announce the arrival of its first Manhattan store, which will open on July 25 in Harlem on 116th Street and Pleasant Avenue. Mother enlisted illustrator Bill Brown to create whimsical illustrations capturing New York city neighborhood life and the Target shopping experience. The work currently appears in Times Square and will be featured in print and outdoor, full subway train wraps and on New York tourist vehicles. See more of the work below.
Credits
- Date
- Jun 30, 2010
- Brand:
- Target
- Client:
- Target
- Agency:
- Mother-New York
- Illustrator:
- Bill Brown
- Artist Representation:
- Art Department
- Executive Creative Director:
- Linus Karlsson
- Executive Creative Director:
- Paul Malmstrom
- Creative Director:
- Michael Ian Kaye
- Copywriter:
- Bobby Hershfield
- Copywriter:
- Allon Tatarka
- Designer:
- Derrick Lee
- Art Producer:
- Amita Sehgal
- Post Production:
- Rondell Meeks
- Post Production:
- Manny Abreu
- Mother:
- Amy Becker
- Mother:
- Alyssa Alward
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Project Type
