Sony Computer Entertainment of America : Hellweek

Sony is putting a group of SOCOM 3: U.S. Navy Seals gamers through "hell week," the infamous fourth week of training in the rigorous Navy Seals programand you get to witness their pain i

Published On
Nov 29, 2005

Editor's Pick

Sony is putting a group of SOCOM 3: U.S. Navy Seals gamers through "hell week," the infamous fourth week of training in the rigorous Navy Seals programand you get to witness their pain in the form of a web-reality show produced by Tequila. Each episode follows the recruits through another day of physical and mental abuse at the hands of a cadre of retired Seals. Extras include bonus footage, interviews with the Seal instructors and profiles of the poorer, brave souls. The first episode is available now, with five subsequent installments going live weekly starting December 7.

Credits

Date
Nov 29, 2005
Client :
Sony Computer Entertainment of America
Interactive Art Director :
Mako Miyasato
Interactive Copywriter :
Glenn Sanders
Interactive Associate Creative Director :
Nick Davidge
Producer :
Chincha Evans
Design Director/Flash Designer :
Garman Yip
Flash Programmer :
Brett Walker
Flash Programmer :
Brian Keil
Technical Lead :
John Byrne
Broadcast Producer :
Kyle Wright
Editor :
Jennifer Tiexiera
Editor :
Jay Rogers
Editor :
Hak Lonh
Director :
Mike Murray
Executive Producer :
Charlie Krestel
Agency :
Tequila-Australia
Brand :
Sony Computer Entertainment of America

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