Go Morgen Yoghurt : Hunger Management

Easy does it.

Published On
Sep 19, 2012

Editor's Pick

Yogurt ads tend to be boring and bland, free of all that awkwardness and hyperbole that takes a spot from "meh" to "great." But McCann Oslo brings Go Morgen yogurt/muesli mix's energy-giving properties to life with this delightful slow-motion spot that chronicles life's most frustrating moments. They're bad enough on their own, but coupled with hunger, they're enough to make anybody lose their mind. A redone version of The Pixies "Where is My Mind" track is the perfect accompaniment.

Credits

Date
Sep 19, 2012
Brand:
Go Morgen Yoghurt
Client:
Go Morgen Yoghurt
Agency:
McCann-Oslo
Chief Creative Officer:
Tore Woll
Art Director:
Erlend Klouman Hoiner
Creative Planner:
Svein Saelid
Production Company:
Motion Blur
Director:
Henrik Sander
Director, Photography:
Crille Forsberg
Producer:
Espen Horn
Editing:
Jens Christian Fodstad
Post Production:
Shortcut
Sound Director:
Tormod Ringnes

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Project Type