Cafe Cafe : Instagram Addiction

Coffee and Instagram: both addictive.

Published On
Mar 04, 2013

Editor's Pick

Cafe-Cafe, Israel's largest coffee chain, worked with local agency Ecaliptoos on a campaign aimed at the the Instagram community. A mobile app measures people's Instagram usage and ranks their activity alongside that of their friends. The "most addicted" Instagram users receive a free thermocup adorned with photographs their own Instagram feed. (Non-winners can also purchase the cup).

Credits

Date
Mar 04, 2013
Brand:
Cafe Cafe
Client:
Cafe Cafe
Agency:
Ecaliptoos

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