AT&T : It's Not Complicated - High Fives
Pickle Roll, Speed and High Fives provide new fodder for hilarious campaign
Published On
Mar 21, 2013
Editor's Pick
AT&T's imaginative kids are back, along with straight man moderator Beck Bennet in BBDO's latest round of spots running during this year's NCAA. Directed by Caviar's Jorma Taccone, the kids tout the network's various brand attributes, only as they can, with added b-ball flavor, referencing moves like the Pickle Roll, making high fives and discussing importance of speed on the court.
Read more about the campaign in Behind the Work.
Credits
- Date
- Mar 22, 2013
- Chief Creative Officer :
- David Lubars
- Agency :
- BBDO-Atlanta
- Brand :
- AT&T
- Client :
- AT&T
- Executive Creative Director :
- LP Tremblay
- Executive Creative Director :
- Erik Fahrenkopf
- Production Company :
- Caviar
- Director :
- Jorma Taccone
- Editing Company :
- Lost Planet
- Editor :
- Charlie Johnston
- Editor :
- Paul Snyder
- Creative Director :
- Stephen McMennamy
- Creative Director :
- Alex Russell
- Associate Creative Director, Art Director :
- Rory Odani
- Associate Creative Director, Copywriter :
- Jason Miller
- Copywriter :
- Carl Jannerfeldt
- Art Director :
- Jesse Snyder
- Director, Integrated Production :
- Dave Rolfe
- Producer :
- Angela Narloch
- Music Producer :
- Melissa Chester
- Business Affairs Manager :
- Cristina Bianco
- Director, Photography :
- Brandon Trost
- Executive Producer :
- Michael Sagol
- Line Producer :
- Brian Cooper
- Executive Producer :
- Krystn Wagenberg
- Producer :
- Lauren Hafner Addison
- Visual Effects :
- Spontaneous
- Producer :
- Bryce Edwards
Need a credit fix? Contact the Creativity Editors
Project Type
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