South African agency King James and Velocity director Keith Rose revive James Dean in this ad for South African financial services company Allan Gray.
The spot imagines Dean's life had he not met his end in "Little Bastard" at age 24. The director found a South African actor who underwent two months of coaching to play Dean throughout his life in the spot. A combination of makeup, prosthetics, body doubles and CG face replacement helped bring the legendary actor to life.
The famous accident scene was shot using a replica 550 RSK Porsche Spyder (one of only two available).