Allan Gray Investments : James Dean
Live fast die young? Not so fast
Published On
Sep 15, 2009
Editor's Pick
South African agency King James and Velocity director Keith Rose revive James Dean in this ad for South African financial services company Allan Gray.
The spot imagines Dean's life had he not met his end in "Little Bastard" at age 24. The director found a South African actor who underwent two months of coaching to play Dean throughout his life in the spot. A combination of makeup, prosthetics, body doubles and CG face replacement helped bring the legendary actor to life.
The famous accident scene was shot using a replica 550 RSK Porsche Spyder (one of only two available).
Credits
- Date
- Sep 16, 2009
- Brand :
- Allan Gray Investments
- Client :
- Allan Gray Investments
- Agency :
- King James
- Agency :
- King James
- Executive Creative Director :
- Alistair King
- Copywriter :
- Paige Nick
- Art Director :
- Karin Barry-McCormack
- Agency Producer :
- Caz Friedman
- Director :
- Keith Rose
- Executive Producer :
- Barry Munchick
- Executive Producer :
- Peter Carr
- Executive Producer :
- Nicola Valentine
- Producer :
- Grant Davies
- Director, Photography :
- Keith Rose
- Editor :
- Ricky Boyd
- Editing Company :
- Deliverance
- Producer :
- Paula Raphael
- Head Flame Artist :
- Marco Raposa de Barbosa
- Post Company :
- Black Ginger
- Flame Artist :
- Eddie Addinall
- Matte Painting :
- Rob Muir
- Rotoscoping :
- Ashley Ryan
- Rotoscoping :
- Angelo Beceiro Collinicos
- Post Producer :
- Tracy-Lee Portnoi
- Music :
- Stefan Nilsson
- Music :
- Theo Crous
- Sound Design :
- Barry Donnelly
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Industry
Project Type