Kim Kardashian Mocks Her Own Selfies in T-Mobile's Super Bowl Spot

Ad Promotes Mobile Brand's 'Data Stash'

Published On
Jan 26, 2015

Editor's Pick

Kim Kardashian West promotes T-Mobile's new "data stash" offering in this Super Bowl spot from T-Mobile, by poking fun at her own ubiquitous social media presence. Proving she has a sense of humor, the reality star urges viewers to save their data so that they can see more of her selfies and self-promotion. The spot, by Publicis Seattle, is one of two T-Mobile bought during the game, and will run during the first quarter. Read more about the campaign over at

The new ad's quite a step up, at least comedy-wise, from Ms. Kardashian's previous Super Bowl appearance.


Jan 26, 2015
Brand :
Client :
Agency :
Chief Creative Officer :
Andrew Christou
Executive Creative Director :
Jason Lucas
Creative Director/ Copywriter :
Scott Kaplan
Copywriter :
Peter Rosch
Director, Integrated Production :
David Logan
Producer :
David Logan
Executive Producer :
Jen Allen
Head of Broadcast Production :
Adam Oliver
Director :
Paul Hunter
Co-Founder/Executive Producer :
Kerstin Emhoff
Head of Production :
Tracy Hauser
Line Producer :
Julia Roberson
Director, Photography :
Jeff Cronenweth
Production Designer :
Michael Gaw
Editor :
David Brodie
Executive Producer :
Angela Dorian
Producer :
Dina Ciccotello
Music :
Search Party
Producer :
Meghan Currier
Composer :
Matthew Hollingsworth
Visual Effects :
Method Studios
Visual Effects Supervisor :
Benjamin Walsh
Visual Effects Producer :
Michelle Machado
2D Supervisor :
Emily Irvine
Executive Producer :
Stephanie Gilgar

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