Apoteket : Kid's Cold Aid

Common cold...or something less common? Swedish pharmacy Apoteket is helping parents decide which applies to their under-the-weather child, and whether to bring him or her to the doctor's office. At a website created by Forsman & Bodenfor

Published On
Dec 04, 2006
Kid's Cold Aid

Editor's Pick

Common cold...or something less common? Swedish pharmacy Apoteket is helping parents decide which applies to their under-the-weather child, and whether to bring him or her to the doctor's office. At a website created by Forsman & Bodenfors, a high-tech medical orb asks a series of questionsincluding age, symptoms and how long the child has been feeling sickand analyzes the answers to come up with a diagnosis, as well as home treatment tips and product recommendations. Sort of like WebMD, but spherical.

Credits

Date
Dec 04, 2006
Interactive Creative Director :
Martin Cedergren
Art Director :
John Bergdahl
Copywriter :
Anna Qvennerstedt
Copywriter :
Johan Olivero
Design :
Lotta Dolling
Design :
Nina Andersson
Agency Producer :
Charlotte Most
Web Agency Producer :
Martin Sandberg
Web Production Company :
B-Reel
Web Production Company :
Kramgo
Client :
Apoteket
Agency :
Forsman & Bodenfors-Stockholm
Brand :
Apoteket

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Project Type